Personalised coaching for men

Stop starting over.
Start your REBUILD.

If you’ve spent years putting work, family and everyone else first and now want to get back to your best, this is for you. Lose the weight, get strong again, and build habits that actually fit your busy life.

Apply for coaching → Watch the 1-min intro

Now taking on new clients, limited spaces. Questions? Message me on WhatsApp

Cal before his transformation, at around 160kg BEFORE
Cal after his transformation NOW

Cal, founder

~160kg → 70kg+ lost

50kg+

lost by Ross

32kg

lost by Tom

23kg

lost by Luke

18kg

lost by Adam in 20 weeks

Who it’s for

If you’ve lost your way, let the habits slip and watched the weight creep on, but you’re ready to rebuild.

If three or more of these sound like you, we should talk.

You’ve let yourself go

You’re heavier than you want to be and don’t feel comfortable in your clothes or in photos.

You’re stuck in stop-start

A few good weeks, life gets busy, and you’re back where you started.

Your discipline has slipped

You know what to do. You just can’t make yourself do it consistently.

You’re short on time

Work, travel and family come first, so your health keeps getting pushed aside.

You don’t trust yourself

You’ve promised to change so many times you’re starting to doubt you will.

You’re ready to follow through

You don’t need perfect. You need a realistic plan and honest accountability.

Start here

Watch this before you apply.

01

BODY

Transform your body: lose the unwanted fat, build lean muscle and get your confidence back.

02

HABITS

Ditch the bad habits you’ve picked up over the years and rebuild ones that actually stick, even when life gets busy.

03

MINDSET

Get to the root of why you keep falling off, and build the self-belief and resilience to finally follow through.

The method

Three phases. One complete rebuild.

Each phase sets up the next, so you’re not chasing a quick drop on the scales. Your starting point and timings are personalised to you.

01

Prime

Lay the foundations.

  • Nutrition built around your lifestyle
  • Consistent training with correct technique
  • Better sleep, digestion and stress
  • Handle weekends, meals out and setbacks
02

Build

Develop your physique.

  • Increase calories gradually
  • Progressive overload for strength
  • Build muscle while controlling body fat
  • Adjust volume and intensity as you improve
03

Transform

Reveal the result.

  • A controlled calorie deficit
  • Keep your strength and muscle
  • Steps and cardio where needed
  • Finish leaner and stronger

Real-world results

Normal lads with busy lives, getting proper results.

Client story

“Training has made a massive impact on my life. I feel a lot more confident in myself.”

Adam Griffiths

18kg

lost

20

weeks

Client testimonial

Alan rebuilt more than just his body.

After 10 months of consistent work, Alan is stronger, fitter and far more confident than when he started.

36kglost
10Kcompleted
120kgdeadlift

Alan’s story, in his own words.

Individual results vary. Your outcome depends on your starting point, consistency and effort.

What you get

No more guesswork. No more going it alone.

Apply for The Rebuild →
  1. 01

    Personalised training programme

    Built around your experience, goals, schedule and equipment.

  2. 02

    Personalised nutrition strategy

    Clear targets and practical guidance built around food you enjoy.

  3. 03

    Weekly check-ins and video feedback

    Regular reviews, honest accountability and clear next steps.

  4. 04

    1-to-1 coaching calls

    Time to work through challenges and the bigger picture.

  5. 05

    Direct support and technique feedback

    Help when life throws you off course or you need guidance in the gym.

Cal Stewart in the gym

Why Cal?

I know what it feels like to need a rebuild.

I once weighed around 160kg. Losing more than 70kg changed my life, but the real work was in my head, not the gym.

After nearly a decade of coaching, and alongside my study in psychotherapy and counselling, I help men take control of their body, habits and confidence, without making fitness their entire personality.

~8 years coaching 70kg+ personal transformation 250+ lives changed

Before you apply

Straight answers.

I’m extremely busy. How much time will this take?

For most men, three to four focused gym sessions a week is plenty. Your plan is built around your diary, not the other way round.

What if work and travel disrupt my routine?

We plan for busy weeks, hotels, meals out and changing schedules. Real life is part of the programme, not a reason to pause it.

Do I have to give up meals out and alcohol?

No. You’ll learn to enjoy both without one meal or night out turning into a lost weekend.

Will I need to cook separately from my family?

No. Nutrition is built around normal meals, with practical adjustments to portions, protein and overall intake.

What if I’m unfit, injured or new to the gym?

Training starts at your current level and works around your limitations. Where needed, I may ask for medical or physio clearance first.

I’ve tried before. Why would this be different?

You won’t be handed a generic plan and left alone. Weekly reviews, direct support and accountability help us solve problems before you disappear again.

Why is The Rebuild six months long?

Because losing weight is only part of the job. Six months gives us time to change your body, rebuild your routine and build habits you can keep.

How much does coaching cost?

Complete the application and I’ll explain the current coaching options and everything included before you make any decision.

6 months · 1-to-1 · Limited spaces

Ready to start your Rebuild?

Complete the short application. I’ll personally review where you’re at and get in touch to talk through whether The Rebuild is right for you, and the current coaching options.

Start my application →

Takes about 3 minutes

Message me on WhatsApp

Prefer a quick chat first? No problem.